We're not sure whether it's a sign of the end of times, or the natural order of things, but everyone's obsession with matcha has finally landed at Greggs. The chain is launching a range of iced matchas in store tomorrow, and they've got some fun stuff planned to promote it.
The new range, which they say is "bringing matcha to the masses", consists of three drinks - straight iced matcha as well as a vanilla and strawberry version.
As you might imagine, they're going big for the launch and opening their own pop-up Pilates studio in London for a weekend. Greggs: Matcha & Move is going to be a free experience in central London where you can book a half-hour Greggs-themed Pilates session. And if all that exercise sounds like too much, know that there's a free Iced Matcha and Sausage or Vegan Roll afterwards.
Tickets go on sale this Friday. Look out for links on their social accounts for details.

More about Greggs: Matcha & Move
Where is it? 59 Greek Street, London W1D 3DZ
When does it open? 13-14 February 2026
Find out more: Ticket info will be released on the Greggs Insta account on Friday 6 February at 12pm.
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